Do you think a clown has more audience or attentions than a lecturer ? Definitley a clown draws more attentions, in my experiences.
Michael spent quite a lot of time to talk about how important to make a training program fun in his book “Michael Allen’s Guide to E-learning”.
However, do keep in mind that an entertaining training program doesn’t necessary equal to a quality training.
I have seen many instructors provide too much entertainment in order to get good comments and feedbacks. This is absolutely contrary to the purpose of the training.
While designing your corporate training, be careful of mistakenly making the training focus primarily on fun. Do not lose sight of the original intent of the cybersecurity awareness training program, which is to train your employees to be mindful about internet behavior.
You should provide a lively experience with a worthy and important goal and avoid creating a purely entertaining time with little educational values. It is important to strike a balance on having fun and learning at the same time.